News
The award-winning momentem solution receives full page coverage in a national business magazine
16 April 2009: In conjunction with Canada's biggest wireless carrier, Rogers Wireless, momentem and Redwood are featured in Profit magazine May 2009 issue
Redwood (the provider of the momentem mobile call and activity tagging solution) and Rogers Wireless (one of Redwood's leading carrier customers) worked together to secure significant exposure for momentem in May's Profit magazine. The article, a full page advertorial of how momentem will save time and make money for BlackBerry users on the Rogers network, is a really simple explanation of why all business users of smartphones should look at momentem. The article is nicely complemented within the magazine by other articles on great entrepreneurial success stories, smart business practices to save money, and how technology can make a difference to every business.
Terry Hughes, President of Redwood Technologies, said: "We are delighted with this coverage. Profit magazine has a readership of 373,000 people, with the highest composition of business decision-makers and managers / owner / professionals of all magazines across Canada. The whole magazine is about how businesses should adapt to the downturn by using technology, so the article on momentem is timely and relevant. It's also a great example of how a wireless carrier and a technology provider can work together to deliver a powerful message to a very targeted audience."
To see the article and to find out more about Rogers and momentem, click here. To find out more about Profit magazine, click here.
In the same issue of Profit magazine, they write:
A recession isn't the time to lay out big bucks on IT that will take many years to pay back ..... your focus should be on those tech tools that will deliver quick results in two fundamental priorities: increasing revenue and reducing expenditures........ With software as a service (SaaS), you no longer purchase the software. Instead you pay a subscription fee to an SaaS provider that hosts the application and your data...... Although cost savings are not the principal reason to use SaaS they're certainly part of the appeal ..... "It really puts what large-scale enterprises have already had into the hands of small and mid-sized companies," says Brian Klemenhagen, senior principal at TripleTree LLC.
Terry Hughes agrees. "Profit magazine has highlighted what our customers already know; momentem is deployed in 9 minutes not 9 months, there is an instant ROI, and it makes use of cool technology so that businesses can get the benefits - of reduced costs, better billing and clearer visibility of operations - without the hassle of setting up any systems. Our SaaS business model is proving very popular because the business user can choose momentem and get the value from it immediately, without having to deal with the IT department."
